The Football Market 2017
In 2017, the AVTN NewsNet247 team of Phillip Covell and Kinny Cheng were approached and tasked with evaluating the market position and viability of a UK football channel. We compiled an extensive database of over 700 football-related keywords and 550 teams, including those in the FIFA Top 100 as well as UK and Scottish leagues. This research involved a thorough analysis of internet search results, social media presence, and follower metrics.
The resulting presentation offers a detailed snapshot of our findings on the football TV market in 2017. Moreover, this research provided a critical comparative market indicator for AVTN NewsNet247, highlighting that while the football TV market has a well-established size and value, the aviation market—when compared on a like-for-like basis—surpasses it in scale and potential.
Would your Platform, Channel or Organisation benefit from an update of this unique data set, or compilation of similarly rigorous research? Why not contact me to discuss your interest.
Open: The Football Market Snapshot
The Deep Dive Podcast: The Football Market 2017
Join our hosts, as they unpack the breadth and depth of data covered by Phillip Covell and Kinny Cheng in this Football Market study from 2017.
The Deep Dive is an AI generated podcast using Google NotebookLM, intended to make the detail of this topic more accessible, increasing appreciation and awareness.
